An appetite for travel and the need to meet face-to-face contributed to global corporate travel enjoying a strong 2023.
And the latest Global Business Travel Association’s (GBTA) Business Travel Outlook Poll reflects how the sector could enjoy an ‘even stronger year’ in 2024, while most buyers expect their corporate budgets to rise next year, according to a report by Morgan Stanley.
Nevertheless, the sector did experience challenges and many of those are still on the horizon. GBTA’s report cites that, globally, the main barriers to business travel in 2023 were keeping up with price increases (69% of respondents), inflation and recession concerns (63%) and geopolitical events (44%).
As well as these key issues, what are the other drivers of change that travel managers need to be aware of to ensure their travel programmes deliver maximum results for their organisations and drive business efficiency?
Reed & Mackay’s global leadership teams share their predictions on what they think will impact travel management in the next 12 months, plus offer insight into how to navigate business travel in the ever-changing global landscape.
